Coca-Cola bares Big Birthday Blowout: New Coke-Bench Fashion
Want to make a
refreshing fashion statement? Ready to unleash your inner style superstar? Well,
it’s about time you set a brand new craze! How? With the new Coca-Cola Originals by Bench!
A trendy thank you gift by the Coca-Cola’s
Happiness President in line with the brand’s centennial celebration in the
Philippines, the power forces that brought us the much talked about Coca-Cola
Smile Statement Shirts are once again teaming up to bring a complete, new line
of hip, energizing fad for the new breed of Filipino teens and teens-at-heart.
In this second groundbreaking partnership, the world’s
beloved icon of happiness, Coca-Cola, and
the phenomenal proudly-Pinoy
lifestyle brand,
Bench, guarantee that the fashion
domination will be much greater- a hundred times the excitement, a hundred
times the fun! With these two pop icons in creative
collaboration, the collection is a confident badge of Filipino youthfulness.
Of course, a
partnership so epic could only bring nothing less than breakthrough surprises.
First up is the much-awaited reveal of the new league of Coca-Cola’s happiness
ambassadors in the name of four of the hottest teen idols of today: Enchong Dee, Julia Montes, Joseph Marco
and Kathryn Bernardo. Together, they
will lead the youth all over the nation to wear their bright hopes for the
future and declare what makes them happy. “The Coca-Cola Originals by Bench is
our generation’s way of making a remarkable statement. Wearing it affirms our
choice to join Coca-Cola’s uber
exciting 100th year celebration and to continue spreading happiness
among others,” says Enchong.
Indeed, opening
happiness wherever, whenever is fashionably much easier this time around as
we’d all get to fash up with a full line co-branded apparel and merchandise
collection. Imagine
not only having the coolest, uniquely designed tees to flaunt around but also
matching bags, key chains, caps and even tumblers! If that doesn’t excite you
yet, you might also want to grab accessories of all kinds to pump up your
style. And the best part is, they are all available at Bench stores nationwide
the whole year round, starting February
1, 2012.
With a bottle of
our favorite Coca-Cola in hand, now all of us have the power to show our indestructible
spirit through fashion and be happiness ambassadors, ourselves. As how chic
star-on-the-rise Julia Montes says: “I want to wear it because it shows that I
enjoy life to the fullest and that I’m a happy person. Every piece is just a
daily reminder of how resilient and optimistic we are as a nation, just like
every bottle of Coke. That’s why I love it.”
If you are a
sucker for graphic tees, fashionable art or simply a fella who loves staying in
style, the Coca-Cola Originals by Bench will suit you perfectly. More so if you
are a big fan of Coca-Cola! Many of the iconic elements we’ve known for decades
such as the Spencerian script, the contour bottle and bright red color
patterns, have been fused with Bench’s youthful, dynamic vibe that Pinoys all over the country and the
world have loved throughout the years. The result? Chic designs that stand out
and exude that happy, uplifting energy; all you can wear wherever the party’s
at or even at simple, fun hang-outs with the whole gang!
Of course, the
experience would be always be much more complete when you got a refreshing
bottle of Coke in hand as you work every runway in your school, barangay or
across town, steal the scene and show everybody what you’ve got! Just make sure
it’s ice-cold so you enjoy its delicious taste and unique fizz perfected over
the last 100 years!
So, what are you
waiting for? Are you going to start a refreshing trend with the new Coca-Cola
Originals by Bench? Or are you going to be left out?
Want to make a
refreshing fashion statement? Ready to unleash your inner style superstar? Well,
it’s about time you set a brand new craze! How? With the new Coca-Cola Originals by Bench!
A trendy thank you gift by the Coca-Cola’s
Happiness President in line with the brand’s centennial celebration in the
Philippines, the power forces that brought us the much talked about Coca-Cola
Smile Statement Shirts are once again teaming up to bring a complete, new line
of hip, energizing fad for the new breed of Filipino teens and teens-at-heart. 
In this second groundbreaking partnership, the world’s
beloved icon of happiness, Coca-Cola, and
the phenomenal proudly-Pinoy
lifestyle brand,
Bench, guarantee that the fashion
domination will be much greater- a hundred times the excitement, a hundred
times the fun! With these two pop icons in creative
collaboration, the collection is a confident badge of Filipino youthfulness.
Of course, a
partnership so epic could only bring nothing less than breakthrough surprises.
First up is the much-awaited reveal of the new league of Coca-Cola’s happiness
ambassadors in the name of four of the hottest teen idols of today: Enchong Dee, Julia Montes, Joseph Marco
and Kathryn Bernardo. Together, they
will lead the youth all over the nation to wear their bright hopes for the
future and declare what makes them happy. “The Coca-Cola Originals by Bench is
our generation’s way of making a remarkable statement. Wearing it affirms our
choice to join Coca-Cola’s uber
exciting 100th year celebration and to continue spreading happiness
among others,” says Enchong.
Indeed, opening
happiness wherever, whenever is fashionably much easier this time around as
we’d all get to fash up with a full line co-branded apparel and merchandise
collection. Imagine
not only having the coolest, uniquely designed tees to flaunt around but also
matching bags, key chains, caps and even tumblers! If that doesn’t excite you
yet, you might also want to grab accessories of all kinds to pump up your
style. And the best part is, they are all available at Bench stores nationwide
the whole year round, starting February
1, 2012. 
With a bottle of
our favorite Coca-Cola in hand, now all of us have the power to show our indestructible
spirit through fashion and be happiness ambassadors, ourselves. As how chic
star-on-the-rise Julia Montes says: “I want to wear it because it shows that I
enjoy life to the fullest and that I’m a happy person. Every piece is just a
daily reminder of how resilient and optimistic we are as a nation, just like
every bottle of Coke. That’s why I love it.”
If you are a
sucker for graphic tees, fashionable art or simply a fella who loves staying in
style, the Coca-Cola Originals by Bench will suit you perfectly. More so if you
are a big fan of Coca-Cola! Many of the iconic elements we’ve known for decades
such as the Spencerian script, the contour bottle and bright red color
patterns, have been fused with Bench’s youthful, dynamic vibe that Pinoys all over the country and the
world have loved throughout the years. The result? Chic designs that stand out
and exude that happy, uplifting energy; all you can wear wherever the party’s
at or even at simple, fun hang-outs with the whole gang! 
Of course, the
experience would be always be much more complete when you got a refreshing
bottle of Coke in hand as you work every runway in your school, barangay or
across town, steal the scene and show everybody what you’ve got! Just make sure
it’s ice-cold so you enjoy its delicious taste and unique fizz perfected over
the last 100 years!
No comments:
Post a Comment