A sizzling Skin party with the country’s top models

The hottest and sexiest personalities from the modeling world is all set to topbill the first Talent Agents’ Organizationa’s (TAO) Party Skin: The TAO Models’ Party this February 7 at the posh Genting Club, Resorts World Manila. Skin is presented by Resorts World and Genting Club, in cooperation with All Famous, Inc., and Belo Medical Group.

Around 100 of the top high-fashion, commercial, print models will show their real skin during the event. Celebrities who started their careers as models will also be part of the event.

Singer JayR, Mikael Daez, Alodia Gosiengfiao, Daniel Matsunaga, Fabio Ide, Kerbie Zamora, Lemuel Pelayo, Mikel Campos beauty queens Venus Raj, Krista Kleiner, Gwen Ruais, and Hayden Kho are expected to make this event sizzle.

This Skin Party provides the attendees with the ultimate sensory experience that lives up to the glamour and stylishness of the modeling world. This also underscores how TAO understands the basic essentials of model requirements – going to the skin of things.

The event will also celebrate the achievements of TAO and its member groups in the field of modeling, may it be for ramp, commercials, and even showbiz.

TAO is a professional organization of legitimate and topnotch agents in the Philippines. Composed of THIRTY-SEVEN (37) members, its main vision is to unite and professionalize the talent agencies in the Philippines as well as meet the constant demands of talent requirements of all its ever-growing set of clients.

Skin is also being supported by Philippine Star and Manila Escapades Magazine.

The Coca-Cola Big Youth Blowout Kick-Off at Trinoma

Pinoy Teens & Coca-Cola Rally for Happiness

Coke-Bench Fashion Show Builds Up Coca-Cola’s 100^th Year Celebration in RP

Last January 28, 2012, hundreds of teens from all over Manila joined forces and rallied at the activity center of TriNoma Mall in Quezon City. The reason? The Pinoy Youth declared their choice to open happiness… in a fashionable way!

The tandem behind this epic youth gathering is no other than the beloved beverage brand that’s celebrating its 100^th birthday in the country, Coca-Cola and top clothing line, Bench! The two global pop icons reunited this time, to bring a complete, new line of hip, energizing a co-branded apparel and merchandise collection for the new breed of Filipino teens and teens-at-heart- the Coca-Cola Originals by Bench.

What better way to officially present this fresh new collection but with a larger-than-life runway party created by teens for teens other known as The Coca-Cola Big Youth Blowout. One of the Coca-Cola Happiness President’s inspired efforts to spread happiness all year round, the event brought together a handful of exciting firsts and surprise treats from beginning to end!

A lot of cheering, dancing, high kicks and drum beats kicked the day off as the quirky duo from the Coca-Cola Music Studio, Myx VJs Chino Lui-Pio and Bianca Roque called together on stage the amazing UE Pep Squad followed by the Philippine All-Stars to electrify the crowd with back-to-back heart-pumping numbers.

All these exhilarating acts were just a prelude to the day’s most- anticipated attraction: the fabulous parade of the country’s most sought-after ramp and student models as well as celebrities wearing the Coca-Cola Originals by Bench. One by one, the models came out strutting a full collection with designs that took inspiration from iconic Coca-Cola elements we’ve known for decades such as the Spencerian script, the contour bottle and bright red color patterns fused with Bench’s youthful, dynamic vibe that Pinoys all over the country and the world have loved throughout the years.

This culminated to a power-packed reveal of Coca-Cola’s new league of Happiness Ambassadors in the name of four of the hottest teen idols of today: Enchong Dee, Julia Montes, Kathryn Bernardo and Joseph Marco who all made an explosive entrance. While the two girls emerged from the center of the stage, their leading men practically “flew” from all the way from an elevated area of the mall and into the stage, leaving fans awestruck and screaming! Together, they performed a finale dance number as all the models work the catwalk to cap the day off on a high. But that’s not all! This final act also witnessed a stunning flash mob dance-off featuring 100 teens from various school and youth organizations nationwide. In no time, the audiences were throwing theirs fists in the air and swaying to the music as a shower of balloons and confetti surges!

 “The Coca-Cola Originals by Bench is our generation’s way of making a remarkable statement. Wearing it affirms our choice to join Coca-Cola’s uber exciting 100^th year celebration and to continue spreading happiness among others,” says Enchong.

With a bottle of Coca-Cola in hand, now everyone has the power to show our indestructible spirit through fashion and be happiness ambassadors, ourselves. As how chic star-on-the-rise Julia Montes says: “I want to wear it because it shows that I enjoy life to the fullest and that I’m a happy person. Every piece is just a daily reminder of how resilient and optimistic we are as a nation, just like every bottle of Coke. That’s why I love it.”

But the big youth blowout was not solely just a fashion party for the Pinoy youth. It was also an occasion to give back and make a difference in the lives of our fellowmen. Led by the Coca-Cola happiness ambassadors, the teen guests and other partakers of the day were able to raise and donate funds for ongoing rebuilding and rehabilitation efforts for the victims of recent calamities that struck the country.

Tagged as the “first-ever digitalized Coke-Bench fashion show”, all the day’s fun fare was also made available for viewing by the entire nation and the world even, as it was streamed live online via www.coca-cola.com.ph. Top fashion bloggers and other notable personalities also kept buzzing online, further making the launch event the talk of the town. In fact, two lucky bloggers, David Guison and Vern Enciso, also got the chance to walk the runway!

The Coca-Cola Originals is available in Bench stores nationwide staring February 1, 2012. Open happiness and strut your style with an ice-cold Coke in hand to continue enjoying its delicious taste and unique fizz perfected over the last 100 years!

Coca-Cola. Maraming Salamat sa 100 Taon ng Saya! Ituloy ang Happiness. Go to the Coca-Cola Facebook fan page (www.facebook.com/cocacola), follow @Coke_PH on Twitter or visit www.coca-cola.com.ph to see highlights of the event and to find out more information. 

Coca-Cola bares Big Birthday Blowout: New Coke-Bench Fashion

Want to make a refreshing fashion statement? Ready to unleash your inner style superstar? Well, it’s about time you set a brand new craze! How? With the new Coca-Cola Originals by Bench!

A trendy thank you gift by the Coca-Cola’s Happiness President in line with the brand’s centennial celebration in the Philippines, the power forces that brought us the much talked about Coca-Cola Smile Statement Shirts are once again teaming up to bring a complete, new line of hip, energizing fad for the new breed of Filipino teens and teens-at-heart.

In this second groundbreaking partnership, the world’s beloved icon of happiness, Coca-Cola, and the phenomenal proudly-Pinoy lifestyle brand, Bench, guarantee that the fashion domination will be much greater- a hundred times the excitement, a hundred times the fun! With these two pop icons in creative collaboration, the collection is a confident badge of Filipino youthfulness.

Of course, a partnership so epic could only bring nothing less than breakthrough surprises. First up is the much-awaited reveal of the new league of Coca-Cola’s happiness ambassadors in the name of four of the hottest teen idols of today: Enchong Dee, Julia Montes, Joseph Marco and Kathryn Bernardo. Together, they will lead the youth all over the nation to wear their bright hopes for the future and declare what makes them happy. “The Coca-Cola Originals by Bench is our generation’s way of making a remarkable statement. Wearing it affirms our choice to join Coca-Cola’s uber exciting 100^th year celebration and to continue spreading happiness among others,” says Enchong.

Indeed, opening happiness wherever, whenever is fashionably much easier this time around as we’d all get to fash up with a full line co-branded apparel and merchandise collection. Imagine not only having the coolest, uniquely designed tees to flaunt around but also matching bags, key chains, caps and even tumblers! If that doesn’t excite you yet, you might also want to grab accessories of all kinds to pump up your style. And the best part is, they are all available at Bench stores nationwide the whole year round, starting February 1, 2012.

With a bottle of our favorite Coca-Cola in hand, now all of us have the power to show our indestructible spirit through fashion and be happiness ambassadors, ourselves. As how chic star-on-the-rise Julia Montes says: “I want to wear it because it shows that I enjoy life to the fullest and that I’m a happy person. Every piece is just a daily reminder of how resilient and optimistic we are as a nation, just like every bottle of Coke. That’s why I love it.”

If you are a sucker for graphic tees, fashionable art or simply a fella who loves staying in style, the Coca-Cola Originals by Bench will suit you perfectly. More so if you are a big fan of Coca-Cola! Many of the iconic elements we’ve known for decades such as the Spencerian script, the contour bottle and bright red color patterns, have been fused with Bench’s youthful, dynamic vibe that Pinoys all over the country and the world have loved throughout the years. The result? Chic designs that stand out and exude that happy, uplifting energy; all you can wear wherever the party’s at or even at simple, fun hang-outs with the whole gang!

Of course, the experience would be always be much more complete when you got a refreshing bottle of Coke in hand as you work every runway in your school, barangay or across town, steal the scene and show everybody what you’ve got! Just make sure it’s ice-cold so you enjoy its delicious taste and unique fizz perfected over the last 100 years!

So, what are you waiting for? Are you going to start a refreshing trend with the new Coca-Cola Originals by Bench? Or are you going to be left out?