Filipinos have always been at the
forefront of innovation. As it is in more developed countries that a life that
can dedicate itself to the pursuit of knowledge for its sake can create such
great invention, it is at the other end of the spectrum—a dire need to focus on
day-to-day matters which the Philippines has found itself. Strangely enough,
the difficulties that have plagued the country for so many years have made
innovation a real survival act.
Following this tradition of Filipinos
stumbling towards modernization in the process of seeking a better way of doing
things, a budding company named 3D Vizion has come up with a ground-breaking
technology that takes the best of high-definition 2D technology and the latest
in 3D technology to come up with a platform that is set to change the way
companies in the Philippines advertise—glasses-free 3D screens.
The company was founded on the premise of
providing the best for Filipinos—by Filipinos.
“When we decided to pursue this, we had
only one intention in mind—to come up with a company, that will revolutionize
the way we do advertising here in the country—to provide our countrymen with
the best available technology out there,” shares Katrina Bantug, President and
CEO of 3D Vizion. “Myself, Mr. Mohan Kulkarni and DEMIKK Holdings, Inc., as
represented by Ruben Tiu, came up with this idea of having a fully-operational
Filipino company that offers world-class, first-class products and services.”
Fuel for change
3D Vizion uses proprietary technology to
provide companies with a revolutionary platform that they can use not just to
catch attention, but ultimately, to generate sales. Because of this, the
company has been getting a lot of attention from other organizations who want
to get the word out of their offerings; likewise 3D Vizion’s technology is
slowly being recognized as the new standard platform for a more cost-efficient
yet undeniably effective mass marketing.
“Glasses-free 3D screens leave such a
lasting imprint that studies have shown that it is 10 times more effective more
than regular 2D media,” adds Katrina Bantug. “In the US
A step up from the usual 3D screens we
see inside movie houses, this new and more sophisticated technology bridges
most of the gaps left by previous iterations by providing viewers with improved
3D projection coupled with high-definition 2D images, more spots for viewing
and of course, the ability to watch without the use of bothersome red and blue
glasses that can cause headaches among other discomforts.
In addition, multiple researches found
that similar technology has a proven track record of heightened engagement,
yielding 92% in memory retention among audience, with 68% of the number
displaying a higher probability of following the experience with a purchase.
Studies conducted in other industries, such as education also prove the
effectiveness of the medium in making people perceive, understand and remember
ideas.
But the bottom line is this: in the
battle for the attention of the consumer who is now media savvy and inundated
by so much information, rising above the clutter is an act of survival.
3DVizion is proud to be the company that will aid the industry to keep growing
and working towards better ways of engaging with the mass market.
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Founded by Katrina Bantug, Mohan Kulkarni and backed by DEMIKK
Holdings, Inc.- represented by Ruben Tiu,3D Vizion is a budding Filipino
company whose goal is to revolutionize the country’s advertising landscape and
put us at par with other nations using glasses-free 3D screens as its main
platform. For more information about the company, its products and services,
you may contact Susana Eslava at 695-1111 or 706- 7999 or visit their website
at www.3dvscreens.com.
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